Fireside Ventures

Fireside Ventures is an Indian sector-specialist consumer-brands venture capital firm headquartered in Bengaluru, Karnataka, India, focused exclusively on investments in early-stage consumer brand startups across food and beverages, personal care and beauty, wellness and health, apparel and fashion, home and lifestyle, and digitally-native consumer-products categories in the Indian domestic consumer market. The firm was founded in 2017 by Managing Partner Kanwaljit Singh (a veteran Indian consumer-goods executive, formerly Senior Vice President at Hindustan Unilever / Unilever, and previously at PepsiCo India) alongside co-founders and partners Vinay Singh, Dipanjan Basu, and others. Fireside has raised multiple institutional funds: Fund I at INR 342 crores (approximately USD 50 million, 2018), Fund II at USD 120 million (2021), and Fund III at USD 225 million (2023), with aggregate AUM of approximately USD 400 million. Notable portfolio companies include boAt (Imagine Marketing, consumer electronics, recent unicorn pre-IPO), Mamaearth (Honasa Consumer, IPO'd on BSE/NSE in 2023), Yoga Bar (acquired by ITC), Kapiva, The Whole Truth, Bombay Shaving Company, Pilgrim, Samosa Party, and numerous other Indian D2C consumer brands.