Sheena Yaitanes is the Founder and serves as Chief Executive Officer & Board member at Kosas Cosmetics. She is also an Angel Investor. She is a scientist, artist, entrepreneur, wife, mother, and life-long beauty devotee. Sheena was introduced to cosmetics at a young age by her mother, who worked in the industry. Yaitanes's fascination with makeup and artistic expression lead her to study chemistry at UCI and painting apprenticeship with working artist Stephanie Pryor. She holds a Master's Degree from Argyos School of Business and Economics at Chapman University. By combining her passions she created a collection of elevated products for women who love makeup as much as she does.