Moross is the Founder at Moo and also serves as its Chief Executive Officer and Board Member. He is an angel investor. He is one of the leading figures on London's tech scene, with an excellent track record in business and a reputation for smart creative thinking. Prior to founding MOO, he worked for design company Imagination as a strategist, for dotcom startup sorted.com, and for the BBC. Outside MOO, he is a board member at investment fund Seedcamp, a founding member of the Awesome Foundation's London Chapter, and a member of the Young Presidents Organisation and the International Academy of Digital Arts and Sciences. He is the Board Member of Ladbrokes.