Established in 1987, Generational Equity is an investment banking firm headquartered in Dallas, Texas. The Generational Group provides advisory services in the areas of mergers, acquisitions, and strategic growth advisory. The firm further assists clients with exit planning education, business valuation, value enhancement strategies, and wealth management. The firm caters to clients in the automotive, consumer products, healthcare, technology, energy, business services, manufacturing, transportations, and retail industries, among others.