Viewpoint is a venture capital firm focused on producer-led markets, backing platforms for brokers, advisors, agents, business owners and other professionals who generate their own income. It invests primarily at Series B or later, with some earlier-stage flexibility, and has acted as a lead investor. The firm focuses on the United States and has portfolio exposure across insurance and Insurtech, FinTech, real estate, HealthTech, travel, entertainment, social selling, marketplaces, SaaS and AI-enabled businesses.