Transmedia Capital is a U.S. venture capital fund based in San Francisco, California, focused on investing in digital media, mobile technology, business intelligence, enterprise software, commerce / e-commerce, and adjacent consumer-and-enterprise technology sectors. The firm was founded by Chris Rising and partners, and operates as a SF-Bay-Area multi-sector early-stage and growth-stage investor. The firm's name ''Transmedia'' references the ''transmedia storytelling'' concept popularised in digital-media and entertainment industries (content that extends across multiple media platforms), a distinctive media-industry-referencing branding choice. Multiple unrelated small-to-mid-size boutique investment firms globally use ''Transmedia'' branding. Detailed public information including precise aggregate AUM, named current general partners, SEC / California-registered-investment-adviser status, fund vintages, and comprehensive portfolio-company disclosures is partially documented in mainstream financial-industry databases for this specific URL. The row should be noted as Active with moderate disclosure.