StartupLab is an Oslo-based venture capital firm and startup platform backing ambitious technology founders in Norway. It focuses on pre-seed and early-stage companies, typically investing NOK 2-4 million for about 10% equity, with hands-on support, strategic guidance, and access to a founder network. Its investment activity spans sectors including automation, industrial technology, B2B, climate, energy, hardware, IoT, robotics, SaaS, and sustainability, and it has invested in over 200 companies since 2013.