SHUFL Capital is a venture capital firm investing in pre-seed and seed businesses that strengthen sleep, health, fitness and leisure. Through Fund Zero, it backs early-stage companies in sectors including HealthTech, medical devices, wellness, sports and lifestyle, and has deployed £6m across 10 businesses. Its investment activity includes the United States, and the firm has acted as a lead investor, making it relevant for founders in health-oriented consumer, device and wellness markets.