Madison Reed, Inc.

Madison Reed is disrupting the $50 billion hair care industry by using technology in creative ways to make the at-home hair color experience a more luxurious, fearless, happy process. The direct-to-consumer line has quickly become recognized as a category leader thanks to a nutrient-rich hair color formula crafted without ammonia, parabens, resorcinol, PPD, phthalates, and gluten – the irritating chemicals typically found in hair color. The entire line of color products is enriched with argan oil, keratin, and ginseng root. In addition to salon-quality hair color, delivered on a flexible schedule, Madison Reed offers additional products to perfect, protect, and prolong hair color. Madison Reed empowers the modern woman to look and feel her best, with support from expert colorists, plus 24/7 color recommendations. Headquartered in San Francisco, Madison Reed is a privately held company backed by top-tier venture capital firms, Norwest Venture Partners, True Ventures and Maveron.