Nicolas Trad

Nicolas Trad is the Co-Founder and serves as Chief Operating Officer & Board Member at Reputation Institute. Throughout his career at Reputation Institute, Trad has advised multinational companies, cities and countries on areas such as Reputation Management, Global Affairs, Country & City Reputation, Corporate Branding, Employer Branding, Corporate Social Responsibility, Sustainability and Human Resources. Drawing on his extensive experience in practicing reputation management and public affairs globally, Trad speaks and writes regularly on best practice in public affairs and reputation management for corporate and government audiences and has been featured on CNN, in The Wall Street Journal, Forbes, Bloomberg, as well as local radio and TV around the world. Nicolas earned his MSc in Intercultural Management from Copenhagen Business School and holds an MBA from UADE, Buenos Aires, Argentina. He speaks English, French, Spanish, Danish and German.