Dave Govan

Dave Govan is the Founder and Principal at G2 Strategic Advisory Services, a management consulting firm helping technology companies optimize go to market strategies and sales & marketing execution. Dave is also the Author of Crisis in the Enterprise and is a member of the Association for Corporate Growth, a 12,000 member Angel Investor organization. Dave's most recent accomplishments are: Dynamic Yield, Inc. o Led global commercial expansion of Personalization and A/B testing start up o Produced 955% ARR bookings growth $550K to $5,890K o Signed 65 new Enterprise and SMB Accounts with an average order value of $115K Sailthru, Inc. o Led sales transformation of NY Email Personalization start up o Produced 1,204% revenue growth, $2.4 to $31.4 mil. after absorbing churn of 116 accounts o Signed 250 Enterprise, Midmarket & SMB Accounts with an average order value of $135K G2 Strategic Advisory Services, LLC o Founded management consulting company assisting technology industry CEOs o Delivered 32 successful engagements focused on Sales & Marketing optimization to date o Saved VC investors millions of $ by optimizing go to market strategies & execution VeriSign, Inc. o Led cultural change improving morale, employee training, recognition & competitiveness. o Produced 100% revenue growth, $100 to $200 Million P&L w/ 200 Inside & Field Sales Org o Transformed struggling Field Sales Org to produce 37% CAGR vs 17% industry avg. Prior to VeriSign, Dave was a Senior Vice President at Juice Software, a thirty person business intelligence start up now part of (MSFT), where he helped raise $25 million in Venture Capital and close the company's first $1 million in sales from major accounts. Prior to Juice Software, Dave was Vice President of Sales at Online Personalization software provider NetPerceptions (NETP). Prior to NETP, Dave was a Regional Manager at Oracle Corporation within Oracle's Major Accounts group. Earlier at Oracle, Dave was awarded one of Oracle's highest sales honors - Global Account Manager of the Year by Oracle's Executive Committee.