La Famiglia is a venture capital investment fund based in Berlin, Germany. The firm is backed by Eurupean industry behemoths like Mittal (the steel company), Pictet (the wealth managers), Oetker (of the baking goods), Hymer (the motorhome maker) and Swarovski (the diamond business), along with stars of the startup scene like Skype and Atomico's Niklas Zennstrom, Zoopla and Cazoos Alex Chesterman and Personios Hanno Renner, and the families behind fashion businesses Adidas and Valentino.